Yearly archive - 2011

Color Trends: Fall 2011

The colors of the 70s are on their way back. Consumers are picking up the items [furniture, paint, clothes, etc] that have colors that mimic our economy’s need to use the basics. This means there is a plethora of earth and vegetative tones popping up everywhere. Not only are the colors of fruits and vegetables coming to light thus far in 2011, but ... Read More

Typeface you must know: Cappuccino Serif

Cappuccino Serif is definitely a typeface you must know. Just looking at this font makes us want to go play checkers in a coffee shop while sipping on a cup o’ joe. The very pronounced serifs on Cappuccino Serif have an old-worldly feel to it, yet the slender width of the letters themselves bring in a modern approach. The creator dubbed Cappuccino Serif “a ... Read More

Well Look At That!

The kind folks at Abduzeedo gave us a shout out on their “Sites of the Week” post last week. We’re pretty stoked about being selected for the site. The founder of Abduzeedo is a Senior Designer at Google.

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Social Media Experts

I read an article today by Esteban Contreras entitled Never Plan on Hiring a Social Media Expert? Good Luck With That.” I’d like to play devil’s advocate to that article if you will. I encourage you to read his article because Contreras does present a strong view. Grant it, however, I completely disagree with most of what he says.

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Gamma, Gamma, Goo!

Here’s some quirky little facts that you may not know about type:

  • The word “font” refers to a single style in a family of fonts. However, the word “typeface” refers to several fonts, designed with unity of style in mind.
  • The letter “L” was created by the Romans by turning the gamma upside down.
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05 Apr 2011

Bauhaus

Bauhaus

“Bauhaus,” the school in Germany that operated from 1919 to 1933, technically means “School of Building.” Despite this name, the school did not have an architecture department the first five years it was open. The style of Bauhaus is arguably the most influential styles of modern architecture and design.

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11 Mar 2011

Ob-Seen Behavior

Ob-Seen Behavior

Yesterday in the new media world, Chrysler’s official account tweeted the “F” word. Yes, it was most likely a mistake made by some (now) poor employee- poor because s/he was fired over the incident. Not only was that employee fired, Chrysler disengaged themselves from contract obligations with the agency with which they were working.

This situation is begging for a blog post by JAM.

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Typeface You Must Know: Torino Pro

Torino Pro is a nice throwback to the vintage era. This fancy little number is a modern revival of  Didone, which was originally designed in 1908. Torino Pro has a seemingly effortless look of “old world.” We see this font as being used for a purposefully vintage designed piece; or, perhaps a piece that is reaching for a timeless look. Either way, it ... Read More

Internal vs. External Perception: The McJob

In 2003, the term “McJob” was added to Merriam Webster’s Dictionary. This is not necessarily a flattering term as it was defined as a low paying job with no opportunity to advance.

The international company McDonald’s was not overly happy with this external perception of their company. After all, this is a company, which began in 1940, that is represented in 40 countries across ... Read More