The Rum House

Identity Design

The Rum House is a Caribbean-inspired taqueria on historic Magazine Street in New Orleans, LA. The food menu is extensive with everything from tacos to crab melts, while the rum list features brands from practically every country south of the border. Having a drink at The Rum House isn’t an ordinary drink at a bar. Having a drink at The Rum House takes you hundreds of miles south of New Orleans to the clean white sand beaches of the Caribbean, where you almost forget for a minute that you’re still on Magazine Street.


About the project

Earthy colors are featured in The Rum House logo, with “Rum House” being the main focus of the mark. The decorative elements on each side of the mark are abstract impressions of sugar cane.




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